Exploring Innovation 3rd edition

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Exploring Innovation 3rd edition

The third edition of Exploring Innovation offers an engaging new perspective on innovation. The book provides business students with a clear understanding of the nature of innovation and how it can be managed and fostered. Written in an accessible style, Exploring Innovation encourages students to challenge their pre-conceived ideas about innovation and to see it as a continuous, on-going process, by exploring some of the biggest developments in innovation.

Statement of Responsibility

Author(s)

Smith, David - Personal Name

Edition

3rd

Call Number

658.4012 Smi e

ISBN/ISSN

9780077158392

Subject(s)

Business Innovation

Classification

658.4012

Series Title

GMD

Text

Language

English

Publisher

McGraw-Hill

Publishing Year

2015

Publishing Place

New York

Collation

337p

Specific Detail Info

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