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Convention Sales and Services 9th edition


The ninth edition includes discussions of the impact of technology, both as a tool for sales and service, and as a desired amenity for meeting and convention groups. This edition also looks at changing demographics, in particular Millennials; and the increasing influence of meeting planners on a hotel's sales and servicing strategies.
Abbey, James - Personal Name
9th
647.94068 Abb c
9780962071072
647.94068
Text
English
Waterbury Press
2016
USA
667p
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