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<title>Entrepreneurial Creativity in a Virtual World</title>
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<namePart>Tsang, Denise</namePart>
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<publisher>Edward Elgar</publisher>
<dateIssued>2015</dateIssued>
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<note>This informative and highly readable book tackles a novel, exciting and challenging topic: the nature of entrepreneurial activity in modern media industries. Based on wide reading and careful case study investigation, it offers the reader a rigorous analysis of this important subject. Synthesising insights from economic theory, management and media studies, the book explores the links between entrepreneurship, culture, networks and innovation. Creativity is an elusive concept; this book sharpens up the concept, and demonstrates its relevance to policy and practice.</note>
<subject authority=""><topic>Business Strategy</topic></subject>
<classification>650.1</classification><identifier type="isbn">9781849808163</identifier><location>
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