Mcmillan, Ian C Primary Author mixed material bibliography USA Wharton Digital Press 2013 monographic en English

Text

212p MacMillan and Thompson used their own systematic framework to publish The Social Entrepreneur’s Playbook. To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social Entrepreneur’s Advisory Group, and nearly 300 aspiring and active social entrepreneurs shared feedback that helped shape the complete edition of the book, which covers all three steps in the start-up to scale-up process. Social Entrepreneurship 650.19781613630327 Podomoro University Digital Library 650.1 Mac s 2017.05.1938 My Library 650.1 Mac s 2017.05.1939 My Library 650.1 Mac s the_social_entrpreneurs.jpg.jpg 1747 2017-05-08 13:42:21 2017-05-08 13:57:36 machine generated