Garner, Bryan A Primary Author mixed material bibliography Boston Harvard Business Review 2012 monographic en English

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210p When you’re fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it’s a skill you must cultivate to succeed: You’ll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: • Push past writer’s block • Grab—and keep—readers’ attention • Earn credibility with tough audiences • Trim the fat from your writing • Strike the right tone • Brush up on grammar, punctuation, and usage Business writing 650.079781422184035 Podomoro University Digital Library 650.07 Gar h 2017.07.2471 My Library 650.07 Gar h 2017.07.2470 My Library 650.07 Gar h 2017.07.2470.jpg.jpg 2071 2017-06-19 13:04:58 2017-06-19 13:05:35 machine generated