The Modern Caterers Complete Guide to Success Shiring, Stephen B. Primary Author mixed material bibliography New York Cengage Learning 2014 monographic en English

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428p. This Book provide the knowledge and tools to start and position a competitive catering business. It addresses industry best practices and emerging trends while taking a practical approach to resources that can be used in implementing business plan. Beautifully illustrated with four-color photography, this easy-to-read resource is packed with Tips from the Trade, Ingredients for Success, standard operating procedures, checklists, forms, and hands-on applications designed to develop critical thinking skills. Comprehensive information is provided on each functional catering management task--planning, organizing, influencing, and controlling--helping readers strategically craft a long-term strategy to create a profitable catering operation. It also offers thorough coverage of the business plan, finding and keeping the right client, designing a sustainable operation, resolving conflict, social media, managing risk, understanding legal issues, adhering to FDA and OSHA guidelines, partnering with the event planner to exceed a client's needs, and much more. (Amazon) Catering Hospitality 642.49781133280781 Podomoro University Digital Library 642.4 Shi p 2015.02.0517 My Library 642.4 Shi p 2015.02.0518 My Library 642.4 Shi p Catering.jpg.jpg 242 2015-02-18 15:10:32 2018-02-13 14:44:29 machine generated