Hotel Brand Bites (& Other Service Brand Nibbles)

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Hotel Brand Bites (& Other Service Brand Nibbles)

This book focus on hospitality industry while also taking an occasionally bewildered glance at banking, airline and country brands. The aim of this book is to challenge and stimulate others to create distinct, authentic and sustainably out performing service businesses.

Statement of Responsibility

Author(s)

Stuart, James - Personal Name

Edition

Call Number

647.940 Stu h

ISBN/ISSN

9789881342126

Subject(s)

Hospitality
Hotel
Brand

Classification

647.940

Series Title

GMD

Text

Language

English

Publisher

The Brand Company

Publishing Year

2014

Publishing Place

Hong Kong

Collation

111p.

Specific Detail Info

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