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<title>The Startup Owner's Manual:</title>
<subTitle>The Step-by-step Guide for Building a Great Company</subTitle>
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<namePart>Blank , Steve</namePart>
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<namePart>Dorf, Bob</namePart>
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<publisher>K&#38;S ranch</publisher>
<dateIssued>2012</dateIssued>
<issuance>monographic</issuance>
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<note>The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, acknowledged catalyst of the &#34;Lean Startup&#34; movement, and tested and refined by him for more than a decade. 
This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability.  It will help you:
- Avoid the 9 deadly sins that destroy startups' chances for success
- Use the Customer Development method to bring your business idea to life
- Incorporate the Business Model Canvas as the organizing principle for startup hypotheses
- Identify your customers and determine how to &#34;get, keep and grow&#34; customers profitably
- Compute how you'll drive your startup to repeatable, scalable profits</note>
<subject authority=""><topic>Entrepreneurship</topic></subject>
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