Essentials of Strategic Management:

Essentials of Strategic Management: The Quest for Competitive Advantage 4th edition Thompson, Arthur A Primary Author Gamble, John Primary Author Peteraf, Margaret Ann Primary Author mixed material bibliography New York Mcgraw-hill education 2015 monographic 4 en English 427 p Essentials of Strategic Management presents a conceptually strong treatment of strategic management principles and analytic approaches that features straight-to-the-point discussions, timely examples, and a writing style that captures the interest of students. The Fourth Edition of Essentials of Strategic Management is very much in step with the best academic thinking and contemporary management practice. The chapter content continues to be solidly main-stream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management. The text serves as the theoretical foundation of a teaching approach incorporating a business strategy simulation. Business Strategy Management & Management Techniques 658.40129780078112898 Podomoro University Digital Library 658.4012 Gam e 2018.10.3504 My Library 658.4012 Gam e essentials.jpg.jpg 3753 2018-10-16 16:26:52 2018-12-20 09:33:14 machine generated