Fandy Pratama Primary Author mixed material bibliography Podomoro University 2018 monographic Batch 1 id Indonesia

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This final project report aims to find out how to improve SOKA business development strategy through Business Model Canvas. Competition analysis, industry analysis, and consumer needs analysis are used to make marketing, operations and financial plans. The results of the Business Model Canvas are listed as a business development strategy for the Key Performance Indicator (KPI). This final project report uses descriptive methods. The business plan has been implemented for three months (Januari 2018 - Maret 2018) and proven to have increased the competitiveness of SOKA. The conclusion of this final project was the marketing plan, operating plan, financial plan and KPI has been made capable of increasing brand awareness. Prodi Kewirausahaan Business Implementation NONE Podomoro University Digital Library ENT.TA18.0017 My Library Fandy_Pratama_page-0001.jpg.jpg 3777 2018-10-18 15:30:31 2021-05-03 15:02:35 machine generated