Osterwalder, Alexander Primary Author Pigneur, Yves Additional Author Smith, Alan Additional Author Etiemble, Frederic Additional Author mixed material bibliography New York Wiley 2020 monographic en English

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The book explains how companies such as Amazon, IKEA, Airbnb, Microsoft, and Logitech, have been able to create immensely successful businesses and disrupt entire industries. At the core of these successes are not just great products and services, but profitable, innovative business models--and the ability to improve existing business models while consistently launching new ones. The Invincible Company presents practical new tools for measuring, managing, and accelerating innovation, and strategies for reducing risk when launching new business models. Serving as a blueprint for your growth strategy, The Invincible Company explains how to constantly stay ahead of your competition. In-depth chapters explain how to create new growth engines, change how products and services are created and delivered, extract maximum profit from each type of business model, and much more. New tools-such as the Business Model Portfolio Map, Innovation Metrics, Innovation Strategy Framework, and the Culture Map-enable readers to understand how to design invincible companies. Entrepreneurship Management Decision Making 658.4012 Ost i9781119523963 Podomoro University Digital Library 658.4012 Ost i 2021.06.4075 My Library 658.4012 Ost i the_invincible.jpg.jpg 4899 2021-06-14 15:51:16 2021-06-14 15:51:36 machine generated