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<dateIssued>2013</dateIssued>
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<note>Likeable Business lays out 11 strategies for organizations of all sizes to spur growth, profits, and overall success. Dave Kerpen reveals the remarkable returns you’ll get when you gain the trust of your customers and stakeholders. In today’s social media world, it literally pays to be likeable.</note>
<subject authority=""><topic>Management Social Aspect</topic></subject>
<subject authority=""><topic>Customer Relation</topic></subject>
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