Social Entrepreneurship: Managing The Greation of Social value

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Social Entrepreneurship: Managing The Greation of Social value

Social entrepreneurship differs from traditional forms of entrepreneurship in that the primary goal of the social venture is to address social problems and needs that are as yet unmet. The driving force of such ventures is social value creation. This new textbook aims to provide a comprehensive, cutting edge resource for students, introducing them to the unique concerns and challenges that face social ventures through a comparison with the principles of traditional entrepreneurship. The book consists of fourteen chapters covering all aspects of venture creation and management―from writing a business plan, to financing, people management, marketing, and social impact measurement.

Statement of Responsibility

Author(s)

Beugre, Constant - Personal Name

Edition

Call Number

658.408 Beu s

ISBN/ISSN

9780415817370

Subject(s)

Social Entrepreneurship

Classification

658.408

Series Title

GMD

Text

Language

English

Publisher

Routledge

Publishing Year

2017

Publishing Place

New York

Collation

315p

Specific Detail Info

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